The product is a poster advertising the single From Yesterday by 30 Seconds to Mars.
The poster uses simple colours that keep with the band's iconography, featured in the bottom right hand of the poster.
The band's target audience are also clearly denoted by the colours, which are characteristic of the band's previous promotional work and albums.
The text appears to be a rather bland, simple font.
The band's name features in the center of the poster, towards the top, with the word "Mars" noticeably bigger than the others.
The band's name features in the center of the poster, towards the top, with the word "Mars" noticeably bigger than the others.
This again helps to draw in the target audience, using one word as a vice which draws the eye of those who already know the band.
More important text is either in bold or a different colour, this includes things such as information about the deluxe album and info about the release of the single.
The poster was originally intended for A4 print, but has also been resized to A3 size.
The image on the poster is from the music video for the single, with the band silhouetted against an image of rows of Chinese soldiers lined up outside the Imperial Palace in China.
Even the image uses the primary band colours of black, white and red.
Record labels and production companies are listed in the smallest text at the bottom, as they are with most products.
The Chinese symbols featured beneath the band's name depict the band's signature phrase, which is "Launch forth into the unknown".
The meaning of this is quite literal, as the music video was the first to be completely filmed in the People's Republic of China.
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